The design is a new cover for the book 'Do Androids Dream of Electric Sheep?' by Philip K. Dick, which is the book that the film 'Blade Runner ' is based on. I absolutely love everything about this design. I love the sans-serif type used which has that retro sci-fi poster look about it; streamlined and futuristic. The limited palette of colours used are also great, slightly sombre and also creating nice contrast between the elements. I also love the central alignment and symmetry (for the most part) of the design, something I'm quite drawn to; it's incredibly balanced.
The circles used look as if they could represent eyes, a key feature in the book as the eyes are used via the Voight-Kampff machine to find replicants; and also have a slightly celestial, planet-like look about them which links nicely to the on-world/off-world themes of the book. The dreamy clouds also help establish this as they could also represent atmosphere around the planets. The red lines also work well, creating a nice reference to wires and connections, perhaps in the brain of a replicant. They also have an almost neon-sign look about them by being bright red, a feature perhaps more commonly associated with the film rather than the book. Nice.